Calls to action are a very important part of your newsletter! Whatever you’re sending to your most supportive fans should entice another action, and a button is a simple way to draw attention to that action and get more clicks. Using the FanBridge Template Tool, adding a button to your campaign is easy. So, how can you use a call to action button to drive clicks? We came up with a few ways.
The success of an email campaign is largely determined by the open rate and click-through rate, or in other words, the audience’s engagement with your newsletter. It’s important to track these metrics and find ways to continuously increase engagement.
Alex G is a singer/songwriter who really knows how to build a relationship with her fans. As a well-known YouTuber, she’s no stranger to social media, and she is active on all platforms. Through all of these efforts, Alex makes a personal connection with her fans that is impressive.
Social media is a beast that is constantly evolving into something even more complex than before. It can be hard to keep up on the latest trends and the best ways to reach your audience. We’ve created a little infographic to tell you the best ways to stay in touch with your fans in 2015. Check it out, and tell us in the comments what other trends you see on the horizon!