Another year has passed, and social media continues to grow leaps and bounds! We gathered some key information to help inform your social marketing decisions in the new year. What we found was that social media is increasingly visual and moving toward more in-app actions and seamless experiences. Check out the info below, and let us know in the comments what you see in store for 2016!
Calls to action are a very important part of your newsletter! Whatever you’re sending to your most supportive fans should entice another action, and a button is a simple way to draw attention to that action and get more clicks. Using the FanBridge Template Tool, adding a button to your campaign is easy. So, how can you use a call to action button to drive clicks? We came up with a few ways.
Now that we’ve defined engagement, let’s dive into the analytics. What makes a good engagement rate? It can be hard to identify the benchmark to aim for, and it differs from platform to platform. Here are some numbers to let you know if you’re on the right track
Here at FanBridge, we try to give you a lot of extra information. What to post on social media, what to write in emails, when to send email campaigns, when to publish YouTube videos, the best ways to get your fans engaged, etc., but we don’t often talk about what NOT to do. So, without further ado, here are seven way to get unfollowed REAL FAST.