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Archive for the 'Creating Professional Emails/ Campaign Strategy' category

10 Lessons from the Presidential Candidates’ Email Marketing

We wanted to gather tips on how presidential candidates collect donations and build relationships with their supporters via email. So, we reluctantly signed up for all five remaining contenders’ email updates. That’s right, we’re now getting daily (sometimes hourly) updates from Bernie Sanders, Hillary Clinton, Donald Trump, Ted Cruz and John Kasich.

Using Email and Social Media at Festivals: What to Bring & How to Strategize

SXSW starts in only a couple of days, and after that, the festivals just keep on rolling in! As there are so many FanBridgers performing and attending these events, we wanted to give you a guide to keeping up with email and social media as you navigate an often exciting and hectic environment. With more fans comes more responsibility…or something like that.

Social Trends & Email: Immersive Video

As video becomes more and more popular, the technology continues to evolve. In 2015, we saw an explosion of live streaming, and 360° video is growing more and more in popularity. What do these two have in common? They’re new technological advances that allow the viewer to be more engaged with the video, bordering on virtual reality.

4 Reasons to Regularly Send Emails & How to Keep Up

One of the biggest struggles of email marketing is always figuring out what to send to your fans. Sometimes it can be tempting to just say, “Screw it,” and skip sending an email. While it’s entirely up to you, it’s important to know the risks associated with skipping a regular email campaign and the benefits of sending frequently.

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