When building a database of fans, geographic information is incredibly useful to have. And with signup forms, landing pages, and automated geo updates, FanBridge aims to help you collect thorough information as easily as you can. But now that you have it, what can you do with it?
What does it show me?
See the most populated 10 cities of your entire database, or use the Intelligent Targeting to see the geographic data for particular groups or FanRanks or more.
Accounts on the Gold plan or higher, or that have the Analytics Add-On can also enjoy a visualization of your list and all its segments. Search:
Where new fans are located.
Where your most engaged non-US fans are.
You can make your search queries from the Overview page found under the Fans tab. You’ll see the Fan Map option near the top of the page.
What can I do with Fan Map information?
- See where your most engaged fans are and use those insights for planning future tour dates.
- If you’re already on tour, compare where you are playing with where your fans are to anticipate which cities are heavily populated with fans and which ones might need a bigger marketing push.
- Running geo-targeted ads? Compare where you are spending money with where your email audience is. Are your marketing dollars leading to mailing list conversion?
- Are there strategic brand partnership opportunities in your top cities? Your biggest population of readers can inform how you approach potential sponsors.
Do you know where your fans are?